Apryl has had a passion for perfume for as long as she can remember, always smelling every perfume and every fragranced candle on display for sale. Even as a small child she would gather petals from the garden to try and make them into perfume, it was to take a considerable about of training and practice before she could truly say that she had mastered the technique.


Her first experience of formulating perfume was with one of the leading perfumers in Grasse, France, The town is considered the world's capital of perfume.  She then went on to undergo intensive training in London in the Art and Technology of Perfumery and continued her professional training in the beautiful and inspirational country of Thailand with one of the worlds leading and most respected perfumers.


She works with a stock of over 500 concentrated perfume materials, flower distillations, oils, absolutes, resins, woods and accords to create the perfect fragrance formulation just for you and you will be involved at every stage.


She also uses the very latest in computer wizardry which will show you in visual form exactly how your perfume will perform. With time lapse charts she can show you how long each of the individual notes in your fragrance will last, its fascinating to watch.  


If you would like Apryl to create a Personal Perfume Formulation for you, or as a gift for a that special person, then please fill in your details on the contact page and she will get straight back to you to arrange a date.



FEN WITCH FORMULAS is the creation of our founder and head perfumer, or "NOSE", Apryl Webb.


"AFTER I MADE MY FIRST REAL

PERFUME, I WAS HOOKED"


The inspiration came from the mysterious and watery world of the Fens, where she has lived for the past twenty years. Rich with its legends and folklore, Apryl was inspired by the stories of the old herbalists and wise woman of the area who, for the price of a few coins, would create a potion just for you.  And so FEN WITCH FORMULAS was created to provide just such a service and create a beautiful and truly individual Perfume just for you, and only you.

F E N   W I T C H   F O R M U L A S

​​​A r t i s a n . N i c h e . B e s p o k e 

H A U T E   P A R F U M E R I E